Did you know that Elmer of the glue fame is Elsie the Cow’s “husband.” Where Did Elmer’s Name Come From? Elsie the Cow became Borden’s very popular “Spokescow” in the late 1930’s. She was a big hit at the 1939 New York World’s Fair, and soon afterwards the character of Elmer the Bull was created as Elsie’s husband. In the late 1940’s, Borden’s new Chemical Division asked to use Elsie for its new white glue product. The thought of Elsie representing a non-food product didn’t seem appropriate, so as a compromise, Elmer was loaned to Chemical as their very own “spokesbull”. To this day, ElmerRead More →

Walmart is “going organic.” Wow. Wal-mart is actually breaking into the organic food market. Good or bad? The kid’s organic vegan food is expensive, but Wal-mart is also the devil incarnate. The rub is that Wal-mart violates many of the principles of organic farming. People from the organic foods movement fear that Wal-mart will “greenwash” its products. Also, major food brands are working on developing their own organic products. This is one of those cases where a movement has successfully changed public consciousness, but at great cost to the movement’s principles. Is it a bad thing to want cheaper organic food? From the New YorkRead More →